Alban Rowe is a breakthrough textile innovation: a technology protected by a patent application that transforms how shirting looks, feels, and performs. By digitally printing precision-woven designs onto a luxurious cotton knit base, we recreate the classic appearance of yarn-dyed shirts while delivering a dramatically more comfortable wearing experience. Visually, it is indistinguishable from a premium woven, yet it wears with the softness and ease of a high-quality T-shirt.

Knitted from 100% cotton, our interlock fabrics offer unmatched softness, natural stretch, wrinkle resistance, and elegant drape. With a smooth surface and excellent shape recovery, this fabric is designed to elevate both dress and casual shirting.

Alban Rowe fabrics are engineered to replicate the character of traditional shirting - including stripes, checks, and textured weaves - while delivering superior comfort, flexibility, and easy care. The result is a shirt that looks classic but wears beautifully, wash after wash.

This innovative fabric technology redefines how a shirt should feel: unmistakably more luxurious, and so comfortable to wear, you won’t want to take it off.

We have also strived to create a true sustainable, low environmental impact technology: Alban Rowe is the world’s only 100% cotton wrinkle-free shirt that is formaldehyde-free and contains no chemical resins. Our fabrics use 90% less water than traditional dyeing, produce zero dye waste and no harmful discharges, do not rely on chemicals to give easy care or wrinkle-free properties, don’t rely on high heat processes to dye, and eliminate the need for over-production.

Every yard reflects a commitment to craftsmanship, sustainability and textile innovation. Whether tailored into a crisp dress shirt or a relaxed resort silhouette, Alban Rowe fabrics offer comfort without compromise, for shirts that feel as good as they look.